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Wednesday, January 28, 2009

Made in America Will Save America

I think I have figured out how to practically SAVE the United States of America during this economic meltdown. I can sum it up in only three words...

MADE IN AMERICA

There was a time when America was a self-sufficient, productive, exporting nation. Our country continues to be uniquely blessed with a wide variety of materials, ingenuity, and imagination to build and grow all of the essentials that we need. We have so much of this abundance that we can also produce things that we don't absolutely need but merely desire to make our lives fuller, to entertain us, and to reward us. We have abdicated our industrious nature but maintained our materialistic tendencies in some form of twisted entitlement.

Over time, we have exported our strengths and capabilities which has resulted in us losing our competitive edge around the world. We are at the point where goods imported to the USA have a greater demand and appreciation than our own natively produced products. More importantly, we have lost the ability and capacity to produce many basic materials thereby requiring us to seek foreign sources for things that were commonly made here less than twenty years ago.

I remember when "Made in Japan" was synonymous with junk that had no expectation of lasting five minutes from when it was taken out of its tacky and mispelled carton. "Made in China" was reserved for hand-woven wicker baskets and other "crafts" primarily used as kitsch. Now, Americans put consideration on purchasing foreign produced goods ahead of those made in the United States and look down on the "Made in the USA" label the way we used to view products from the Far East.

What went wrong and how can we correct this?

The answer is that we lost control of our own destiny by putting greater value on the design and management of goods and services than in the manufacture and delivery of them. We are still the engine of discovery and innovation around the world. Unfortunately, when it comes to putting those plans and inventions into action, we discount the craftsmanship and skills of the American worker. We can't even say we didn't see it coming. For the past 25 years, we have fueled the research and design of better foreign made products by transfering our wealth and experience to the lowest bidder. This has been a false economy because we restricted our own investment in advancement and gradually drove the base income requirement of the average American family to an unsustainable levels. To add insult to this, in the absence of this increased income, the addiction to materialism was financed on credit to backfill for the real wages.

Increasingly I am convinced that as a nation we have to understand that we have to consume more domestically produced goods and services if we are to save ourselves from a death spiral similar to what caused the fall of the Roman Empire. The single largest factor in their demise was the outsourcing of what made them an great society. When it got to the point that they outsourced their own security, they were done.

As Tom Friedman would have us all believe, the world may be flat, but the playing field is not level. For the United States to become competitive again worldwide, we have to be competitive first within our own borders. To accomplish this, we need to produce compelling products and services that the world's most sophisticated consumers (read: Americans) will buy. To create this demand for products and services, we have to remove or reduce the perception that foreign produced goods are better quality at a better price. Even when certain foreign goods are more expensive, they are perceived as being a better value than American produced products. American consumers will pay more than a similar domestic product if they feel that it will get them closer to the ideal.

At some point, even the "perfect" product is too expensive and the consumer is forced to consider and eventually purchase domestic products even if they are a compromise.
To hasten getting Americans back to an "America First" purchasing mentality, we have to sufficiently raise the tarrifs on imported goods and increase and improve the marketing (which is a form of educating the buying public) of American produced products. This will stoke the engine of a sustainable economy by providing the manufacturing jobs that will create the incomes to build and the products and utilize professional and technical services.

When America was at its strongest, it didn't look to dominate the whole world. It just looked to have a market in the United States. It looked to produce enough cars, refridgerators, televisions, and other household items and the potential market was these 50 states. If some of the excess capacity was sold overseas, then that was a bonus. We have to get back to this perspective. We already have the potential to produce more than we need to. We now need to produce the demand for American products to realize that potential.

If the Obama government really wants to produce the "Change" that is real, they need to provide not only the physical security for the nation, they also have to provide for the economic security of the country. They have to pre-emptively support US-based organizations and treat competing foreign interests as threats to our livelyhoods. They have to look at protecting each US job as they do US lives. They are essentially one and the same thing. A life not worth living because there is no opportunity, is equivalent to a life under a repressive regime. And that is precisely what we are turning into. Our government is failing to protect us by keeping out unfair competitors who flood our markets with unrealistically produced goods and services that are made by people who are forced to live lives that are below the base American standard of living and below the US standard of what we define as poverty.

Unethically, we are promoting the exploitation of people who we consider to be of lesser value than ourselves. That is how we justify the belief that they are better off having some employment than none at all. It also allows us to benefit from this injustice to provide a good price to the consumer.

So if you are really, really interested in helping to save the United States during these tough economic times, you need to consider every purchase and try to buy goods and services that are produced as closely to your location as possible and even if you have to pay more, understand that for every dollar you put back into your local and national economy, that provides the fuel to the engine of future prosperity.

After all, without national economic prosperity, why invest in national and domestic security? What is there left to protect?

Think about it, and next time, look for the label, "Made in America."

BC-out.

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